Monthly Archives: November 2010

5 Reasons Why Machine Translators Can Never Replace Human Translators

Machine translation tools like Google Translate and Yahoo! Babelfish have gained popularity in recent years, offering fast and accessible translations. Undeniably, they come in very handy, especially when one needs to get the gist of a text in a short … Continue reading

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Selecting the Best Service for Your Marketing Communications Needs

Ever wondered what’s the difference between transcreation, copywriting and translation ? This presentation will equip you with the knowledge to select the most appropriate solution for your marketing communication needs.

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10 Must Have Mobile Applications for your Business Needs

The prevalence of Mobile applications has massively altered our daily routine, with their convenience and usability. They also offer extensive support to the business executive. Below are ten apps which help to maintain productivity on-the-go. 1. Insight Platform(s) : iPhone … Continue reading

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How Mobile Applications can help grow your business.

With mobile commerce taking off at an exponential rate, mobile apps could be a useful tool you can leverage on to promote your business. Brands such as Pizza Hut and eBay have leveraged on mobile applications to successfully grow their … Continue reading

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Vote for Verztec as your Favourite Singapore Brand

Verztec Consulting has been recently announced as one of the winners for SPBA – PROMISING BRANDS, in the Singapore Prestige Brand Awards (SPBA). You can now vote for Verztec as your Favourite Singapore Brand and stand to win attractive designer … Continue reading

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Rebuilding Your Brand in China

In an earlier article, we appraised the importance of getting the brand name and logo of a company right in China. Beyond this, other aspects of branding also have to be localized for an effective penetration of the local market. … Continue reading

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Verztec Consulting awarded the Promising Brand Award

Verztec Consulting has been announced as one of the proud winners of the Promising Brands Award, one of the five award categories in the Singapore Prestige Brands Awards (SPBA) ’10. SPBA is jointly organized by the Association of Small and … Continue reading

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Positioning Your Brand Effectively in China

It seems that everyone wants to do business in China nowadays, and obviously, there are many strategic issues involved when moving a brand into a market that is linguistically and culturally different. Covering this would take an entire tome of … Continue reading

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Establishing an Online Digital Presence for your Business – Part 2

In our previous blog post, we talked about approaches to take when setting up your corporate website. Now it is time to tell the world about your existence. The following sections will look into ways you could heighten awareness and … Continue reading

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Establishing an Online Digital Presence for your Business – Part 1

The world as we know is becoming more and more digitized, It was not too long ago when the internet could only be accessed through immovable terminals, but technology advances such as wireless internet and the prevalence of mobile computing … Continue reading

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