Author Archives: Verztec

Verztec is proud to be one of the esteemed winners of the Promising SME 500 award. The Promising SME 500 award recognizes business excellence in Asia. Awardees are chosen based on a list of stringent judging criteria which includes assessing … Continue reading →

In the third and final part of this series where we examine how similar-sounding words can carry completely different meanings in other languages, we take a look at celebrity names and some unfortunate brand names. Suri Cruise, the daughter of … Continue reading →

Previously, we talked about words which have a different meaning in another language. Sometimes, when brands decide to launch their product in a foreign market, they neglect localization branding consulting. This can lead to marketing catastrophes as this blog post … Continue reading →

The answer is… Both! Most of us may know tuna as a type of fish. But tuna is indeed the name of a fruit in another language – Peruvian-Spanish. The Roman alphabet only has 26 letters but is utilized by … Continue reading →

Organizations have recognized training as a tool essential for ensuring that their employees’ skills remain relevant in this fast-paced world. Increasingly, online training courses have emerged as employers’ preferred choice for an effective training solution with a whole range of … Continue reading →

By Fiona Graham Technology of business reporter, BBC News When Pepsi launched in China, so the story goes, the translation of the slogan, ‘Come alive with the Pepsi generation’, promised consumers something a little different. Could Pepsi really bring their … Continue reading →

What will it take for you to find success in your career? The right educational qualifications, the appropriate technical skills and years of experience seem like a potent and surefire recipe for climbing up the career ladder, but there’s actually … Continue reading →