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Reach us at media@verztec.com and we'll get in touch with you soon. Articles from our CEO
- 01- The Forgotten Ones – Who’s looking after the welfare of your employees?
- 02- Five Steps to Build Your Company’s Digital COVID-19 Trojan Horse
- 03- Enabling Employees to Gain Financial Wellness
- 04- Addressing Singularity Fears of AI taking over the Workplace
- 05- Effective Leaders use Forgiveness as a unique Business Tool
Tag Archives: culture
The severity of a misinterpreted message
We have seen how some brands have suffered severe consequences due to translation errors. Today, let’s look at how such mistakes can also affect the entertainment world, costing celebrities their career. This was what happened when ex-2PM member Jay Park … Continue reading
Posted in Global Content Management
Tagged 2PM, celebrity, culture, Korean Pop Star, misinterpretation, Translation
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Pitfalls to avoid when localizing your brand
Article Written by Catherine Cheong, Copywriter at Verztec Consulting In this age of Internet advancement, it is easy to acquire expertise in a broad range of subjects. Whatever information we are looking for is literally available at our fingertips with … Continue reading
Posted in Global Content Management
Tagged branding, culture, localization, pitfalls
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